New vegan cake shop hoping to smash it near Ecclesall Road

Posted by: Ashley Birch
New vegan cake shop hoping to smash it near Ecclesall Road supporting image

Baked by Pearl Bakery's owner Sarah Shooter (left) with Beckie Brackett

Baked By Pearl Bakery will cater for all your cake-based vegan and gluten-free needs on Hickmott Road

Baked by Pearl Bakery, a new cake shop where all the goodies are vegan and gluten-free, opens this Saturday 8 December on Hickmott Road, just off Ecclesall Road.


The vegan and celiac-friendly store will stock all manner of cakes, cookies, and even mince pies over the festive period, as well as good coffee, hot chocolates and cake-shakes, which we’re told is when you blend up a slice of your favourite cake with Blue Skies dairy free ice cream, and lather it up with toppings!


This is vegan and gluten free cake, honest! 


As well as the cakes, they eventually plan to do take-away sandwiches, as Baked by Pearl’s owner Sarah Shooter, who has is allergic to wheat and has had to cut both wheat and dairy from her diet tells us, ‘I can never grab anything when I’m out.’


In fact, the desire to get decent food for herself is actually where the idea for the bakery came from. She explains: “After I had my first daughter I got really unwell, I was constantly in hospital, always in pain and on all sorts of different drugs. Not once did anyone say to me, ‘What are you eating? What’s your diet like?’ so I had to take matters into my own hands because there was no way I was going to have surgery without trying everything else first. Then I had another baby, and she is very allergic to dairy so I just had to cut everything out. 


“I just wanted to have some decent cake! You get vegan cake, or you get gluten-free cake, very rarely do you come across the two together and that’s really frustrating. Unless you don’t mind having a flapjack, and I’m flapjack-ed up to the eyeballs!”


So she started experimenting with cakes, eventually working with Pom on Sharrow Vale Road, who picked up her homemade gluten-free, vegan cakes and couldn’t get them out of the door quick enough. Sarah then started taking private orders, and her following grew.


She then decided to take the plunge and open her won space. Originally slated for a November opening, the road to opening the café has been a somewhat bumpy one, potholed with a massive slice of bad luck. “In the beginning the council said we needed to have it all soundproofed,” said Sarah: “so we sorted that out, then there was the window!


“My husband was in doing some work on the place, and they were on the pavement with an angle grinder when a spark from the grinder smashed the window into a million pieces!”


The sign, which went the way of the original window, is due to be replaced this week


You’d be forgiven for thinking the set-backs would put her off, but in a strange way they’ve actually served to relax her. She said: “Before the window broke and I was going to open in November I was having sleepless nights, I felt sick, and then it got to this morning and I just thought, you know what, it’s going to be fun! What’s the worst that can happen? – it’s already happened!”


Go and pay her a visit this Saturday 8 December. The venue is card-only and make sure to follow her on Instagram here for more info.

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